💼 Vision for the Future
This page presents an illustrative example of how part of 64–66 Pontypridd Road could potentially be transformed.
The concept shown is intended to highlight the property’s exceptional flexibility, riverside setting, and development potential. It is provided for guidance and inspiration only and should not be interpreted as an approved scheme or formal proposal.
Every purchaser will have the opportunity to create their own vision for this remarkable property, subject to any necessary consents and approvals.
🎯 Positioning Strategy
You are NOT competing with premium city offices — you are offering:
- Flexible
- Affordable
- Immediate access
- Local convenience
This is what drives occupancy.
💰 Core Pricing Structure
🪑 Hot Desk (Flexible Workspace)
- £10 per day
- £40 per week
- £120 per month
👉 Target: freelancers, remote workers, short-term users
🧑💻 Dedicated Desk (Reserved Space)
- £60 per week
- £180 per month
👉 Target: regular users who want consistency
🏢 Private Office Rooms
| Size | Capacity | Price |
|---|---|---|
| Small Office | 1–2 people | £120/week (£450/month) |
| Medium Office | 3–4 people | £180/week (£650/month) |
| Large Office | 5–6 people | £250/week (£900/month) |
🧑🤝🧑 Meeting Room / Training Room
- £15 per hour
- £75 per day
📦 Add-On Revenue
- Printing / admin: £5–£20
- Locker storage: £5/week
- Virtual office address: £25/month
- Mail handling: £10/month
🧠 Business Model Strategy
🔑 Key Idea
You are creating a local business hub, not just renting space.
🏗 Suggested Layout (Realistic Setup)
Ground Floor
- Reception area
- 10 hot desks
- 1 meeting room
- Breakout / kitchen
First Floor
- 4 private offices
- 6–10 dedicated desks
📊 Revenue Projection (Realistic Scenario)
⚙️ Capacity Assumption
- 10 hot desks
- 8 dedicated desks
- 4 offices
- 1 meeting room
💵 Monthly Revenue Estimate
🪑 Hot Desks
- 10 desks × £120/month
= £1,200
🧑💻 Dedicated Desks
- 8 desks × £180/month
= £1,440
🏢 Private Offices
- 4 offices avg £700/month
= £2,800
🧑🤝🧑 Meeting Room
- Avg £300/week usage
= £1,200/month
📦 Add-ons & Extras
= £300–£600/month
✅ TOTAL MONTHLY REVENUE
👉 £6,700 – £7,200 per month
📈 Annual Revenue
👉 £80,000 – £86,000 per year
💸 Estimated Costs
| Cost Item | Monthly |
|---|---|
| Rent / mortgage (if applicable) | £1000 |
| Utilities | £400 |
| Internet (business grade) | £80 |
| Cleaning | £300 |
| Basic staff/admin | £800 |
| Maintenance | £200 |
👉 Estimated running cost: £1,500 – £2,780/month (excluding rent)
💰 Estimated Profit
If owned outright:
👉 £5,000+ per month profit potential
If rented:
👉 Still strong margin depending on lease
🚀 Growth Strategy
Phase 1 – Launch (Month 1–2)
- Fill desks via:
- Facebook local groups
- Gumtree
- Local business outreach
- Offer intro pricing (first month half price)
Phase 2 – Stabilise (Month 3–6)
- Target:
- Trades businesses
- Remote workers
- Startups
- Add:
- Monthly memberships
- Referral incentives
Phase 3 – Scale (Month 6+)
Increase revenue by:
- Raising prices slightly
- Adding more desks
- Offering virtual office packages
- Renting space to training providers
🎯 Why This Works (Key Insight)
This model works because:
- Low setup cost
- High flexibility
- Strong demand for local workspace
- Multiple revenue streams
🧩 Optional Upgrade Ideas
To increase income further:
- Add evening classes / training hire
- Offer shared admin services
- Create business networking events (£10 entry)
📍 Final Positioning Statement (Use on Website)
“A flexible, affordable workspace solution designed for modern businesses, freelancers, and growing teams — with immediate access and no long-term commitment.”